[Download] "Pimp Your Ride: Why Own What You can Rent? and Why Not Rent out What You Own? (Columns) (Column)" by Reason " eBook PDF Kindle ePub Free

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eBook details

• Title: Pimp Your Ride: Why Own What You can Rent? and Why Not Rent out What You Own? (Columns) (Column)
• Author : Reason
• Release Date : January 01, 2011
• Genre: Reference,Books,Religion & Spirituality,
• Pages : * pages
• Size : 53 KB

Description

IF YOU GET in line early enough at 99 Cents Only on a day when it's celebrating a new store opening or some other special occasion, you can get a new Philips flat-screen TV for a buck and change. During the holiday season last year, Volkswagen sold three factory-fresh Jettas for just $5,995 each on Gilt.com, the Web's leading site for deeply discounted designer goods. In the age of Groupon, everything's always at least 50 percent off. It's never been easier to own stuff, and yet for millions of consumers, ownership is becoming as obsolete as newspapers. The costs are too high, the benefits too negligible. Zipcar, the urban car-share pioneer, tripled membership numbers in 2009. But as fast as car-sharing is growing, it's failing to keep pace with bike-sharing, which is reportedly the fastest growing form of transportation in the world. New Yorkers renting out spare space in their homes are making upwards of $1,600 a month. These factoids come from the 2010 book What's Mine Is Yours, in which business consultant Rachel Botsman and serial entrepreneur Roo Rogers rebrand "renting" and "sharing" as "collaborative consumption" and position it as the cure for "outdated modes of hyper-consumption" that have left America with seven times more personal storage facilities than Starbucks outlets.

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